The Cosmetics Pigment Manufacturing Industry: Where it’s Been and Where it’s Going

Over the years, the rise in the usage of cosmetics and personal care products has led to the growth of the color cosmetics pigments industry. The major challenges for pigment manufacturers in India came in the form of regulatory issues due to the stringent regulatory standards controlling the industry globally. The good news is, as per a research report by Markets and Markets, the cosmetics pigments market will reach up to US$ 790 Million by 2022.

Understanding Cosmetic Pigments

Cosmetic pigments are available in natural and synthetic forms. The cosmetics pigments segments can be classified in to organic colourants and inorganic cosmetic pigments. Lakes, True colours and Toners are part of the organic color cosmetics colourants. Inorganic cosmetic pigment colours consist of Chromium Dioxide, Zinc Oxide, Iron Oxides and Titanium Dioxide.

The global cosmetic pigments sector can be further classified on the basis of technology i.e. pigment dispersion and surface treatment.As per industry reports, inorganic cosmetic pigments are consumed more than organic cosmetic colours in the global pigments industry. Factors such as exposure to sunlight, contact with water etc. affect the properties of cosmetic products. With time, the products also tend to fade out.

Treatments are incorporated in the production pipeline to enhance the product properties and prolong the shelf life of the products. In today’s market, pigment colours are added in color cosmetics such as eye makeup, lip products, nail care products, hair products, facial makeup and so on. Again, the regulations become more stringent for use of cosmetic colours in pharma products for skin care solutions such as skin moisturisers, lip balms etc.

Growth DriversOf Cosmetic Pigments Industry

• Rising Income of people in emerging economies has led to the increase in consumption of color cosmetics products such as nail polishes, eyeliners, lipsticks, hair colours etc.
• Fashion trends keep changing across the world. With acceptance of global trends across geographies, more and more consumers these days spend on latest cosmetics.
• There is an increase in collaboration between product manufacturers. There are more agreements and joint ventures to introduce new innovative products to meet the rising demand.
• In recent times, the number of new product launches by various brands along with existing product line expansions have increased to give diversify product portfolios.

Future forecast for pigment colours

Today, Europe is the largest consumer of color cosmetic pigments. Facial make-up is the most sought-after cosmetic product by the huge customer base in Europe. This demand in the European continent will definitely propel the growth of the global cosmetics pigment market. Asia-Pacific markets are also growing. Technology upgrades and better R&D initiatives will strengthen the cosmetic pigment colours segment in the emerging nations.

As per the Markets and Markets research report, the global dyes and pigments market was worth 30.42 billion US dollars in 2016. This figure is expected to reach 42 billion US dollars by 2021. With innovative technologies and rising competition in the end product markets, pigment colours will witness remarkable developments.

It is quite evident that cosmetic pigments will play a key role in the growth of pigments. India is growing at a rapid pace with developments in every sector of the economy. With innovative techniques,technological advancements and expansion of production facilities, manufacturers will meet the demand in domestic and international markets.

From textiles and printing inks to cosmetics and personal care products, pigment manufacturers in India are geared up for adding vibrant colours with better functional properties to products in the future.

Top 5 Trends in Cosmetic Dyes & Pigments

Cosmetics are desired for their ability to transform appearances across the world. Colours, mild or bold shades, reflect the personality of the user. And today users await new colours and features in colors. Cosmetics and pigment manufacturers in India are able to please these end users with the industry trends working their favour.

Eye makeup, lip products, facial makeup, nail products and hair colours are some of the major segments of the global cosmetic pigments industry. Organic and inorganic colourants with necessary treatments give cosmetic products the desired colour and characteristics.

5 recent trends in cosmetic dyes and pigments that are pushing the industry’s growth are as follows:

1. Emerging Asian countries

Research reports clearly indicate the growth of industries in Asia. For cosmetics, world’s leading brands look for fruitful associations in Asia to procure cosmetic dyes and pigments. India is one of the leading providers of pigment colours. With labour costs comparatively lower than western nations for producing high-quality colours, pigment manufacturers in India are preferred by cosmetic manufacturers.

2. Comprehensive solutions

To survive in a competitive market, cosmetic manufacturers have to ensure that their innovative colour cosmetics are safe and comply with regulatory standards. So, cosmetic colour manufacturers offer product and application development services through their specialized laboratories. High-end techniques are used to test the products by colour manufacturers. These comprehensive services are sought by cosmetic colourant seeking companies because it turns out to be more cost-effective for them to receive tested colours that are more likely to get a clearance from regulatory authorities to be quickly introduced in the desired markets.

3. Enhanced properties

Cosmetic manufacturers continue to look for pigment colours that can help them to create long-lasting products. Waterproof eye liners with a longer shelf life will sell better in the market than regular colour eye liners. Lip colours in revolting shades are welcomed by users. But offering moisturising properties with these shades and presenting them in convenient packaging makes it appealing for users.

4. Growing use of cosmetic pigments

Recent research reports have indicated Europe and North America to be the biggest market for cosmetic manufacturers. In Asia, China and India will have huge requirements for cosmetics in the coming years. Rising economies with greater income possibilities for their citizens are making it easier for them to spend on cosmetics.

5. Innovative cosmetic colours

At present, cosmetic colours manufacturers are offering a huge palette of shades through chromium dioxides, ultramarines, iron oxides, etc. To expand product portfolios, the cosmetic dyes and pigment colours industry has been witnessing enormous amounts of dollars being poured by stakeholders into research of innovative colours.

More and more people across the world are spending on cosmetics to enhance their looks for personal as well as professional reasons. Giving the right colours and products to satisfy their growing demands and growing their market share is what cosmetics manufacturers are striving for. Quality and innovation with stringent compliance will help cosmetic colours manufacturers and leading brands to roll out new products and stay on top in the industry in the coming years.