Friday 6 October 2017

What Can Consumers Expect from the Cosmetic Industry in the Next Biennium?


The cosmetic industry has undergone major transformations in the past couple of years. From offering value to clients through superior quality and innovative beauty productsto changing their entire approach towards their lifestyle, cosmetics today offer value for money in addition to immediate and effective results. In the next couple of months, consumers are likely to expect new trends and developments in terms of newer, greener as well as sustainable cosmetic products. Here, find out what you can expect for the next biennium in the cosmetic market.
High Performance and Sustainable Products : One of the first trends that consumers are likely to witness will come in the form of choosing sustainable or organic pigments for cosmetics. Consumers across the globe are consciously searching for cosmetic products that are greener, sustainable and cause no harm to the environment. As a result, they shop for cosmetics only after they’re sure about the source of its origin as well as the raw materials used for creating them. Thus, cosmetic products manufacturing companies will have to emphasize on sourcing high-quality and organic pigments for cosmetics in order to create high-performing and environment friendly products for consumers world-wide. This also implies that they’ll have to avoid ingredients derived after slaughtering of animals and develop natural and organic pigment colours and other ingredients for manufacturing a wide range of beauty products.
Organic Cosmetic Colorants : Another key trend that will drive the cosmetic market and industry at large will be seen in the form of the usage of organic cosmetic colorants for manufacturing a host of beauty and cosmetic products including lip balms, lip gloss, lipstick and lotions among others. This is also one of the major reasons why a growing number of cosmetic companies are now looking to partner with reputed and reliable pigment manufacturers in india, who can further provide them with trusted and approved dyes, lake colors and mica colors for cosmetics.
Safer and Non-reactive Cosmetics : Cosmetic companies, around the world, use iron oxide, lakes and oxides for creating a range of beauty products including lipstick, blush, face powder and eye shadows. As a result, in the next two years, cosmetic manufacturer will drop inorganic ingredients and replace them with organic ingredients to provide consumers with safer and non-reactive beauty products.
Advanced and Innovative Products : In the next two years, the cosmetic market will keep on adding advanced and innovative cosmetic products. Thus, the market will be largely driven by innovation and technology. Given that more and more consumers are now concerned about the impact of pollution and are leading a highly stressful life, they’re bound to shift their focus towards products that are innovative, natural and specially formulated, all at the same time. Hence, cosmetic companies and manufacturers will opt for proprietary and technologically advanced cosmetic pigments and lakes for creating superior grade cosmetics that are soft and cause no harm to the skin. From creating cosmetics with fine particles to achieving the desired consistency in terms of color and shades, cosmetic manufactures will leave no stone unturned in manufacturing products of the highest quality and make.

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